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Below I outline some steps that can help you understand the test site being built and your current site from an SEO viewpoint.This is vital when changing your website around, and I will cover how to make sure the web development agency keeps the important SEO work that’s gone into your website. Too often clients don't stop to consider the SEO impact of changing their website.And it needs to be easy to use on any device — desktop, laptop or phone. Hibu Websites are built with enhanced responsive design, so visitors will always have a simple, satisfying experience, whether they’re on a desktop or mobile.Our sites have all the bells and whistles you expect in cutting-edge, contemporary sites – from simple things like mobile click-to-call to personalized pop-ups that deliver a different message based on individual visitors.At the end, you’ll have these docs: Okay, you made it.Now you have the data in Excel format, and you can see what works on the test site, and what doesn't.Your SEO crawl will give you a roadmap of how your entire site is currently set out.The best way to grab this data is to use a tool like Screaming Frog.
It needs fresh content so it looks active and up-to-date.
Built to Stay In Sync with All Your Marketing Your website is the center of your digital marketing — everything else you do leads customers there.
Your website needs to reflect your brand, it needs to instantly communicate the services you provide, and it needs to convince visitors to choose you… Your site also needs to work with all your other digital marketing — and your Hibu Website does.
It also serves as an SEO checklist touching on things that are often forgotten when a website goes through a complete overhaul. Rankings are strong, organic traffic is flowing and revenue is growing. That’s what this client did: As you can see, a steady increase in traffic followed (from the red circle) even during the re-indexing phase.
Why is it important to consider your SEO during a website’s revamp? If you do a redesign right, you won’t lose any traffic or rankings; in fact, you’ll gain them.